I was introduced to Pretty Pape$ a couple of years ago by Steven Contreras of Oh That's Filthy, who is also CREATE.Digital Music's Client Experience Manager. I instantly recognized his image and essence as an artist because his energy was authentic. I was initially hesitant to sign him via our joint venture with OTF because I was not yet fully tuned in to his flow and lyrical content. However, the fact that he was Filipino and from Orange County, California made him somewhat of a trap rap unicorn. I trusted Steven, OTF, and my instincts which ultimately backed the Pretty Pape$ movement that you're witnessing today.
I consider myself privileged to have witnessed Pretty Pape$ evolution alongside the growth of his team at OTF. His live stage presence and performance on video inspires his audiences. His songs instigate litness, confidence, camaraderie, and vibrations. Pape$ is consistent and focused, taking full advantage of every opportunity that aligns with his vision. Vibe with him... Amilcar "PRO" Welton Founder CREATE.Digital Music
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 As part of continued efforts to support and uplift the artist community and industry at large amidst the COVID-19 pandemic, Spotify is planning to roll out a new feature in mid-April to Spotify for Artists called the Artist Fundraising Pick.
This will enable artists to add a fundraising source to their profile on Spotify. The fundraising effort could be for the artist themselves, for another artist, or for a separate charitable initiative. The goal is to provide a powerful platform for artists to fundraise from fans across the world during this difficult time. At launch, the feature will support a handful of fundraising platforms, as well as Spotify’s charity partners here. Key Information
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August 2021
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